Joe Hogue started his career as an equity analyst and venture capitalist, mastering market analysis and investment advising. By 2013, he sought more autonomy and left the corporate world to own his time and assets. After freelancing and blogging, Joe pivoted in 2017, launching the YouTube channel Let’s Talk Money!. Today, the channel has over 650,000 followers, known as Bowtie Nation.

Joe’s mission is to simplify investing for everyday people. While his audience sought stock tips, he delivered education, blending entertainment with practical insights. “I bring them in with what they want to hear, but I give them what they need to know,” he says.

Beyond content creation, Joe innovated by tokenizing his YouTube ad revenue, raising over $250,000 from 700 investors—a pioneering use of blockchain in the creator economy.

This Skin in the Game VC episode highlights Joe’s journey from traditional finance to digital content creation and tokenization. It’s a story of transformation, community-building, and empowering retail investors through authenticity and innovation.

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Connect with Joe Hogue:
LinkedIn
Let's Talk Money! with Joe Hogue on YouTube